Women & Wealth blog posts

Project: SEO blog posts

Client: Roostify

Date: March 2021

Roostify (acquired by CoreLogic in 2023), a digital mortgage lending platform, was building an SEO content hub in search of more inbound traffic ahead of their next round of fundraising.

In honor of Women’s History Month 2021, Roostify released an 8-part series of blog posts inspired by interviews with American women on financial literacy. Below are the 3 articles I wrote based on these women’s interviews.

Educating and inspiring financial independence.

Empowering Women of Color

Paula Jackler, an Afro-Latinx woman born and raised in Brazil, shares the financial insights she gained on her journey from humble beginnings to a successful marketing career.

Why Financial Literacy is Essential to Women’s Financial Success

Mortgage industry executive Christy Moss reveals the many ways she gained knowledge on the path to financial confidence and success.

How Women Talk About Money

Kat Keeton, Ray Lanoza, Elaine Ko, and Erin Lehrhoff share their experiences discussing money and personal finance with others.